A month has passed since "Your Cinema Needs You", my feature-length documentary about Canada's oldest surviving movie theatre, ended its 11-screening sold-out premiere run at Medicine Hat's historic Monarch Theatre.
Since then, I've been relatively quiet about what's been happening behind the scenes, but with submissions stretching back to January, I'm happy to report that the spring film festival run officially kicked off this week with the first international previews of the documentary taking place in Portugal and Sweden. It seems the feedback was accurate. You don't have to know anything about the Monarch Theatre to recognize countless other cinemas in it, even if they happen to be on the other side of an ocean.
As an added knock-on effect I've already received several requests from other independent cinemas & film societies across Canada interested in screening the film. It's all promising. Word is spreading and much of it outside of my involvement.
Because this has been popping up in my inbox a lot too, once we actually get some lasting spring weather in Medicine Hat I think we'll look at potentially running a few more shows at the Monarch Theatre again (if it works within the film festival schedules / rules). That just seems like the place to celebrate this and further support the cinema. Long story short, this is going pretty well so far.
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