I've been reading about how to improve my blog since I first created it, and it that time it seems like there have been waves of change. Traffic exchanges I've used have seen their peaks and fizzled out. I've jumped on networking and link sharing bandwagons and have now seen 90% of those expire. I've contributed to other blogs, commented on relevant posts, and tried to get involved in forums that I knew would introduce me to like minded people. Although all of these strategies paid off at one time or another, they all took a lot of work and most of them didn't last.
Is blogging dead? No. As long as people, like myself, are still interested in doing it they'll be around and some of those blogs will thrive. My Internet success is minor, and it's relative to what I wanted to accomplish with it in the first place. I'm not trying to make money online or feed my ego too much, I just wanted a way to build credibility for my work and impress potential festivals and employers. In this respect, I can say that I've been living up to my goal. Whether my blog has 1000 or 100000 views doesn't matter much as long as I'm connecting with people who help broaden my creative experience - either by interacting, sharing feedback, or offering work.
I think commitment provides the real lesson and reward. Blogging gives the average person a chance to connect with strangers around the world. There are a lot of people with shifty motives, but I find if you're genuine and upfront about what you're trying to do you'll often find your target demographic naturally; those people just like you who are trying to connect, be inspired, get informed, etc. Blogs die by choice or an inability to adapt - not because people aren't interested anymore.
Keep your blogs alive folks! Create because you love to and that passion will pay dividends in readership.
